Grace Beverly is a dynamic entrepreneur, author, and fitness influencer renowned for her innovative approach to wellness and productivity. With a degree from Oxford University in hand, Grace has seamlessly blended her academic prowess with her passion for fitness to create groundbreaking brands that empower individuals to lead healthier lives.

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She is the founder of two highly successful fitness brands: TALA, which offers sustainable and stylish activewear, SHREDDY, an all-encompassing fitness app providing comprehensive workout plans and nutritional guidance. In July 2024, she also co-founded Retrograde, an AI talent management tool for content creators.

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Beyond business success, Grace's impact extends through her thought leadership on social media where she advocates for realistic self-care routines and balanced living. Her bestselling book, Working Hard, Hardly Working, debunks hustle culture while offering practical strategies for achieving personal goals without burnout. 

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Driven by sustainability and authenticity, Grace continues to inspire millions around the globe with her dedication to making both fitness accessible and lifestyle changes attainable.

1. Grace Beverly’s "Working Hard, Hardly Working" podcast explores diverse definitions of success through conversations with experts across various fields, offering new perspectives and actionable advice on balancing hard work with life. Source
2. Grace Beverly also founded “The Productivity Method,” which sells physical and digital planners based on the productivity model discussed in her book. Source‍
3. At 23, Grace Beverley made it to Forbes' 30 Under 30 list in the retail and e-commerce category. Source

1. "I remember thinking, 'okay, this is different, what I’m doing now is different, but I’m good at it, and I’m going to work hard to make it work.'"
2. "I want people to see productivity and self-care as two sides of the same coin, rather than two separate things.”
3. "Define your idea of success, and define what success means to you."

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Grace Beverly's audience is composed of individuals seeking inspiration in fitness, sustainability, entrepreneurship, personal growth, and balanced living. Here are some key groups that tend to follow her:

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1. Young Professionals & Students: Her insights into balancing productivity with self-care resonate deeply with young professionals and students striving for success without succumbing to burnout. 
2. Women Entrepreneurs: Aspiring female entrepreneurs look up to Grace Beverly as a role model for building successful businesses from the ground up while balancing personal well-being.
3. Self-Improvement Seekers: Those interested in productivity hacks, self-care routines, and work-life balance gravitate towards her practical advice shared via social media platforms and her book “Working Hard, Hardly Working.”
4. Sustainability Advocates: As the founder of TALA, a brand known for its ethical production practices and sustainable materials, Grace Beverly appeals to eco-conscious consumers who prioritize environmentally friendly products in their activewear choices.
5. Lifestyle & Self-Care Followers: Grace Beverly’s advocacy for realistic self-care routines appeals to those looking for practical advice on managing productivity without succumbing to burnout.