9 Best YouTube Keywords Tools to Consider

As a YouTube creator, you know that getting your videos in front of the right audience is crucial. But with over 500 hours of content uploaded every minute, how can you make sure your masterpieces don't get lost in the digital abyss? The secret sauce? YouTube keyword research!

Videos with optimized keywords have a much better chance of getting views than those without. And, it makes sense when you think about it. YouTube is essentially a search engine - it is owned by Google after all! - so the videos that are SEO optimized will be more likely to show up in YouTube search results when people type in the keywords that match those within your titles and descriptions.

Simply put - the power of words is real, even in the world of video content. That’s why we wanted to put together a list of YouTube keywords tools to consider to make your keyword research efforts a little easier.

If you want to give your videos a better chance of getting found and viewed, keep reading.

Related: Check out our post about how to start a YouTube channel!

Understanding YouTube Keyword Research

YouTube isn't just a video platform – it's the world's second-largest search engine! And just like Google, it uses algorithms to decide which videos to show for specific searches.

Here's the deal: when you use the right keywords in your video titles, descriptions, and tags, you're essentially giving YouTube a roadmap to understand what your content is all about.

Your keywords are what helps the algorithm match your videos with viewers who are searching for exactly what you're offering. Think of it like being a matchmaker for your content and your audience.

But here's where it gets interesting – YouTube keyword research is a bit different from traditional Google keyword research. While there's quite a bit of overlap, YouTube searches tend to be more specific and action-oriented. For example, someone might search "how to tie a tie" on YouTube, but "tie knots" on Google.

Understanding these little nuances can give you a leg up in the competitive world of video content.

Now that we've got the basics covered, let's dive into the tools that'll make your YouTube keyword research feel less like a chore and more like a superpower!

Top YouTube Keyword Tools

Below are the top nine YouTube keyword tools we have found that could help you improve your video SEO efforts. 

1. Castmagic - Our Top YouTube SEO Pick 

Key features:

- AI-powered content generation for YouTube descriptions, titles, and tags

- Analyzes your transcripts and video scripts for the best YouTube keywords

- Integration with audio and video files for seamless content creation

Pros:

- Streamlines the content creation process from audio/video to optimized YouTube elements

- Uses AI to naturally incorporate keywords into various content types

- Saves time by automating much of the SEO writing process

- Helps maintain consistency across video content and metadata

Cons:

- Requires some human oversight to ensure AI-generated content aligns with brand voice

- May have a learning curve for users new to AI content tools

- No free accounts, but there is a free trial available

Best use cases:

Castmagic is ideal for content creators who want to streamline their workflow, especially those who create content from podcasts or long-form videos. It's particularly useful for channels that produce frequent content and want to grow a YouTube audience, but need to maintain consistent SEO practices.

2. vidIQ

Key features:

- Keyword score to evaluate potential performance

- Trending alerts for popular topics

- Competitor tracking and analysis

Pros:

- Robust free plan available

- Real-time channel audit suggestions

- Integration with YouTube Analytics

Cons:

- Advanced features can be pricey

- Costs might be a consideration for a smaller channel

- Steep learning curve for utilizing all features effectively

Best use cases:

vidIQ is ideal for data-driven creators who love diving into analytics. It's particularly useful for channels looking to stay on top of trends and optimize their content strategy.

Related: Learn more about managing your channel in YouTube Studio.

3. Keywords Everywhere

Key features:

- Shows search volume and CPC data directly in YouTube search results

- Provides related keywords and "People Also Search For" suggestions

- Works across multiple platforms, including Google

Pros:

- Affordable pay-per-use model

- Simple browser extension interface

- Versatile tool for both YouTube and general SEO

Cons:

- Requires purchase of credits for full functionality

- Limited YouTube-specific features compared to dedicated tools

Best use cases:

Keywords Everywhere is great for creators who work across multiple platforms and want a simple, cost-effective solution for quick keyword insights.

4. Ahrefs YouTube Keyword Tool

Key features:

- Extensive keyword database with millions of search queries

- Advanced filters for refining keyword ideas

- Integration with broader SEO toolkit

Pros:

- High-quality data from a trusted SEO tool provider

- Ability to find untapped keyword opportunities

- Comprehensive competitor analysis

Cons:

- Expensive compared to many other tools

- Again, there is a steep learning curve for SEO beginners

Best use cases:

Ahrefs is perfect for serious content creators and marketing professionals who want to integrate their YouTube strategy with broader SEO efforts.

5. Keyword Tool Dominator

Key features:

- Generates long-tail keyword suggestions

- Allows for bulk keyword research

- Provides data on search volume and trends

Pros:

- Easy to use interface

- Affordable one-time purchase option

- Focuses specifically on long-tail keywords

Cons:

- Limited features compared to more comprehensive tools

- Data may not be as up-to-date as real-time tools

Best use cases:

Keyword Tool Dominator is great for creators looking to target niche topics and find specific long-tail keywords that their audience is searching for.

6. YouTube's Search Suggest

Key features:

- Real-time suggestions based on actual user searches

- Free and built directly into YouTube

- Provides insight into related search terms

Pros:

- Cost-free option for keyword suggestions

- Reflects current search trends

- Easy to use for beginners

Cons:

- Limited data beyond suggestions

- No metrics on search volume or competition

Best use cases:

The YouTube Search Suggest tool is perfect for creators just starting out or those looking for quick inspiration for video topics and titles.

7. Google Trends

Key features:

- Though not specifically geared towards YouTube search, this keyword research tool shows keyword interest over time

- Allows comparison of multiple keywords

- Provides regional interest data

Pros:

- Free tool from Google

- Helps identify seasonal trends

- Useful for comparing topic popularity

Cons:

- Limited to broader trends rather than specific keywords

- Doesn't provide exact search volume data

Best use cases:

Google Trends is ideal for creators planning their content calendar and wanting to capitalize on trending topics or seasonal interests.

Related: 25 Best Marketing Ideas for Your YouTube Content Strategy

8. TubeBuddy

Key features:

- Keyword Explorer with search volume and competition data

- Tag suggestions based on top-ranking videos

- A/B testing for titles and thumbnails

Pros:

- User-friendly browser extension

- Affordable pricing options

- Comprehensive toolkit beyond just keyword research

Cons:

- Some advanced features require a paid subscription

- Can be overwhelming for beginners due to many features

Best use cases:

TubeBuddy is perfect for creators who want an all-in-one solution for YouTube optimization. It's especially useful for those who want to dive deep into competitor analysis and video performance tracking. 

9. Google Keyword Planner

Key features:

- Provides search volume data and forecasts for keywords

- Offers keyword ideas and variations

- Allows for filtering by location, language, and search networks

Pros:

- Free to use with a Google Ads account

- Provides reliable data directly from Google

- Useful for both YouTube and broader web SEO strategies

- Helps estimate potential ad costs for keywords

Cons:

- Primarily designed for Google search, so some data may not directly apply to YouTube

- Requires a Google Ads account to access

- Can be complex for beginners

- Doesn't provide YouTube-specific metrics

Best use cases:

Google Keyword Planner is excellent for creators who want to align their YouTube strategy with broader SEO efforts. It's particularly useful for channels that also maintain websites or blogs related to their video content, allowing for a more integrated approach to keyword strategy across platforms.

Please note: We recommend you do your own research, and take advantage of any free trials that are available to decide which ones would work best for your needs and budget.

Leveraging Castmagic for YouTube Content Optimization

Now, I know what you're thinking – "That's a lot of tools! How can I possibly manage all of this and still have time to create amazing content?" Well, my friend, that's where Castmagic comes in to save the day!

Castmagic is like having a personal content assistant who's obsessed with SEO. Here's how it can turbocharge your YouTube keyword strategy:

1. Keyword-Rich Descriptions: Once you've identified your target keywords (which Castmagic can help with!), the software can generate engaging video descriptions that naturally incorporate these keywords. No more staring at a blank screen, wondering how to cram in those important phrases!

2. Optimized Video Scripts: Castmagic's AI can help you create video scripts for new videos based on your current content. These scripts will not only include your target keywords, but also structure your content in a way that keeps viewers engaged. It's like having a scriptwriter and an SEO expert in one!

3. Catchy Titles and Tags: Struggling to come up with a title that's both click-worthy and keyword-rich? Castmagic can generate multiple options, allowing you to pick the perfect balance between SEO optimization and audience appeal.

Castmagic's content generation capabilities help you create a powerhouse strategy for YouTube success. Repurpose and optimize your content while making sure it’s also creative and engaging! There’s so much you can do with Castmagic’s AI platform. Click here to learn more about the product.

Strategies for Effective YouTube Keyword Research

Now that we've covered the tools, and our top pick, let's talk strategy. Below are some pro tips to make your YouTube keyword research more effective.

Spy on Your Competitors

Use YouTube SEO tools like TubeBuddy or vidIQ to analyze the keywords your successful competitors are using. But don't just copy them – look for gaps in their strategy that you can fill.

Long-Tail Keywords are Your Friends

These longer, more specific phrases might have lower search volume, but they often have less competition and more dedicated audiences. For example, "best DSLR camera" might be tough to rank for, but "best DSLR camera for wildlife photography under $1000" could be your golden ticket.

Balance is Key

Don't just go for the highest search volume keywords. Look for a sweet spot between search volume and competition. A keyword with moderate search volume and low competition can often yield better results than a high-volume, high-competition term.

Remember, keyword research is not a one-and-done deal. It's an ongoing process that should inform your content strategy over time. Keep testing, analyzing, and refining your approach for the best results. 

Integrating Keywords into Your YouTube Content

Once you've done your research and have your keywords – now what? Let’s explore how to seamlessly integrate those golden phrases into your content.

Generate Titles that Pop

Your title is prime real estate for keywords, but don't sacrifice clarity for SEO. Aim for a title that includes your main keyword naturally while still being catchy and descriptive.

Descriptions That Delight

Use your description to expand on your title, including secondary keywords and long-tail variations. But remember, write for humans first, algorithms second!

Tag Team

Use your researched keywords as tags, but don't go overboard. Focus on the most relevant terms that accurately describe your video content. This helps YouTube serve your video up to the right audience.

Speak the Language

Naturally incorporate your keywords into your video script. This helps with SEO when YouTube transcribes your content, and it ensures you're using language your audience is searching for.

Caption Consideration

If you're adding your own closed captions (which you absolutely should for accessibility), make sure they accurately reflect your spoken content, including those carefully researched keywords.

Castmagic can help you generate more accurate descriptions than YouTube can. And, once you’ve created your transcript, you can then use our AI content generator and MagicChat to repurpose your videos into even more amazing content!

Measuring Keyword Performance

You've put in the work, but how do you know if it's paying off? Here's how to track your keyword performance:

1. YouTube Analytics is Your Best Friend: Regularly check your traffic sources to see which search terms are bringing viewers to your videos.

2. Track Your Rankings: Use tools like TubeBuddy or vidIQ to monitor where your videos rank for your target keywords. Are you climbing up the search results? Fantastic! Slipping down? Time to reassess.

3. Watch Your CTR: If your video is ranking well for a keyword but has a low click-through rate, it might be time to rethink your title or thumbnail.

4. Engagement is Everything: High rankings are great, but if viewers aren't sticking around, YouTube will catch on. Keep an eye on your audience retention metrics to ensure your content delivers on what your keywords promise.

It’s important to note that like many aspects of marketing, YouTube SEO is a marathon, not a sprint. Be patient, keep refining your strategy, and the results will come!

Your Keyword Adventure Awaits!

Whew! We've covered a lot of ground, haven't we? From exploring the best YouTube keyword tools to leveraging Castmagic for content optimization, you're now armed with the knowledge to take your YouTube channel to new heights.

Remember, the key to success on YouTube isn't just about finding the right keywords – it's about creating valuable, engaging content that delivers on what those keywords promise. Use these tools and strategies as a foundation, but never lose sight of what really matters: connecting with your audience and sharing your unique voice with the world.

So, what are you waiting for? Dive into those keyword tools, fire up Castmagic, and start creating content that'll have YouTube's algorithm singing your praises. Your next viral video could be just a few well-chosen keywords away!

Click here for a free trial of Castmagic.