Brian Dean is a renowned SEO expert and internet marketer. He is best known as the founder of Backlinko, a prominent blog that focuses on advanced SEO and digital marketing strategies. Through his detailed guides, case studies, and tutorials, Brian has built a strong reputation for helping businesses and marketers enhance their online visibility and search engine rankings.

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Beyond Backlinko, which was acquired by Semrush in 2022, Brian Dean has also co-created Exploding Topics—a tool that helps users identify trending topics before they become mainstream by analyzing real-time data from various sources.

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Brian's influence extends beyond his own platforms; he frequently collaborates with other industry leaders through guest posts, webinars, and speaking engagements. Known for his actionable tips backed by thorough research, Brian Dean continues to be an influential voice shaping contemporary digital marketing practices.

1. Brian Dean is known for developing the "Skyscraper Technique," a link-building strategy that focuses on creating high-quality content to outrank competitors. Source
2. Before founding Backlinko, Brian studied at the University of New York and initially worked as a freelance SEO and digital marketing consultant. Source‍
3. Brian Dean offers several free online courses with certificates through Semrush Academy. Source

1. “SEO isn’t about content creation. It’s about content promotion.”
2. “Longer content helps you rank better for your target keyword and brings in more long-tail traffic… a win-win.”
3. “Google doesn’t care how much time and effort you put into your content. They care about the user experience.”

Brian Dean’s content appeals to individuals and organizations involved in digital marketing, SEO, content creation, and online business. Here are some key types of audiences he tends to attract:

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1. SEO Professionals: People who specialize in search engine optimization look to Brian Dean for advanced techniques and strategies to help them improve their website's rankings on search engines like Google.
2. Digital Marketers: Those involved in various aspects of digital marketing—such as social media management, email marketing, and paid advertising—find his advice on increasing organic traffic invaluable.
3. Content Creators: Bloggers, writers, video producers, and other content creators benefit from his insights into how to produce high-quality content that attracts backlinks and engages readers.
4. Marketing Agencies: Companies offering digital marketing services rely on Brian’s expertise to enhance their client offerings by staying up-to-date with the latest SEO trends and techniques.
5. Academics & Students: Scholars studying digital marketing or related fields may reference Brian's case studies and research-backed articles for academic purposes.